A couple of great resources
If I would read everything I wanted to there would be no time to work (maybe not such a bad idea). But the last few days I came across a couple of resources in different areas that’s definitely worth a few minutes of surfing time.
Making the BIG Sales
Ever wondered how to go after bigger fish?
Katie Lewis is a Corporate Account Representative for one of our partners, TechSmith. I asked her to share a few tips and tricks when selling larger volume licenses. I found the answers she gave me were so insightful I felt I had to share them with you.
So Katie, the floor is yours.
“I love you…”
My wife is somewhat upset with me. Why, you might ask. Thinking about St. Valentine’s Day it struck me that I have more than one love affair in my life right now.
Microsoft Vista Marketing Campaign
Microsoft’s new operating system Vista was launched last week. According to an article in Advertising Age Microsoft is going to inject US$ 500 million in marketing in 20 countries. This amounts to a whopping 6.6 billion impressions over the coming year. This makes it one of the largest Software Marketing campaigns in history.